For spray tan artists
Booked. Now What? is the client welcome book I send before every appointment at Sprayd, taken apart page by page, so you can stop answering the same 40 questions at 9pm and start selling retail without sounding like a salesperson.
You know these texts
You're a great artist. Your spray is flawless. Then she goes home, scrubs the tan off with a loofah, and tells everyone it faded in two days.
Everything that happens before she walks in and after she walks out is where tans, reviews and rebooks are won or lost. Prep. Nerves. Aftercare. Retail. And most of us handle it out loud, one text at a time, for free.
What if she already knew all of that before you said hello?
Can I wear deodorant?
Can I shower first?
Why is the water brown?
Is it supposed to look like this??
Your dinner is cold. Again.
What I figured out
I thought I'd made an aftercare handout with better fonts. It's pink, it has a flamingo, and it goes out as a link a day or two before every appointment. Then I noticed what it was quietly doing.
I've trained a lot of artists since then, and I keep seeing the same thing. They have the skill. They're missing the system. So I wrote mine down.
See inside
Every page your client sees is in here, shown full size. Next to each one I tell you what it's secretly doing, why I made the call, what you can steal, and the little fix I'd make today. Yes, I critique my own book. You're welcome.
Plus the owner letter, the story, Pearl the flamingo, the team page, pre-tan, post-tan, the reviews, the socials, and the goodbye.
What you get
A taste
Real scripts, real fixes, written the way I talk. If you like this, you'll like the other 40-something pages.
"Do you have a sunless-safe lotion at home? Most people don't. I'd grab one today so you're not scrambling later."
A question, not a pitch. She'd rather you ask than let her leave without the answer."Two days to go! Quick reminder to read your welcome book. The big ones: exfoliate tomorrow, shave 12-24 hours before, nothing on your skin the day of."
Each of the 17 pages in the book ends with one of these: a specific change I'd make to my own page, and why.
What this kind of welcome book does
"Ashlee and the girls at Sprayd are the best. Always make me feel the most comfortable and the tan is always perfection!"
Michaela G."Owner is personal and friendly and doesn't make it uncomfortable no matter what you look like."
Penny H."I never had a spray tan that didn't fade unevenly and look orange. The preparation and products she has are amazing."
Jessica B.These are reviews from clients at my studio, Sprayd Airbrush Tanning, from the thanks-for-the-love page of the welcome book.
Your guide
I own Sprayd Airbrush Tanning and Sprayd Airbrush Training in Broken Arrow, Oklahoma. I started with a small tent inside a hair and makeup studio. Now I run a studio with a team of six, and I train artists to build tans, brands and client experiences people brag about.
I'm obsessed with two things: teaching artists, and customer experience. I believe retail isn't pushy when it solves a real problem. This book is how I do both.
xo, Ashlee
Get booked. Now what?
Instant download. 14-day guarantee.
Buy the ebook now and you'll be first to know when the bundle opens.
| What the bundle includes | Value |
|---|---|
| Booked. Now What? ebook (44 pages) | $97 |
| 12 fill-in worksheets | $47 |
| 4-touch send system and scripts | $67 |
| Retail-without-the-ick scripts | $47 |
| Bonus: editable Canva welcome book template | $97 |
| Total value | $355 |
| Bundle price | $97 |
Complete the 7-day plan and the worksheets. If it didn't help, email your finished worksheets to info@spraydtulsa.com within 14 days of purchase and I'll refund you in full.
No. New artists do really well with this, because you get to build a great client experience from day one instead of fixing a messy one later.
Yes. Do the team page with just you. Two quick facts, like your favorite product and your coffee order, is plenty.
Free Canva works. The template in the bundle is built to be edited there. If you'd rather use another design tool, the ebook shows you what each page needs to do, so you can build it anywhere.
I'll show you how to write it in your voice. The worksheets are built for that. This is a blueprint, not a copy-and-paste, and your clients will be able to tell the difference.
About a week if you do one thing a day. Each day has a matching worksheet.
The examples are all spray tan, because that's what I do. The system works for any appointment-based business that has nervous clients, prep rules and products to recommend.
Do the 7-day plan and the worksheets. If it didn't help, email me your finished worksheets within 14 days of purchase for a full refund. See the promise above.
You can send the same text three times in one day again. Or you can give her a welcome book that does the talking for you.
Get Booked. Now What?P.S. If you've ever sent the same text three times in one day, you already know you need this.
